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As I referred to before, for example, this is the idea of supplying new stages to Super Mario users who want to play the game more but have completed the game and lost interest in the existing stages.

Having said that, what if we could provide add-on content through the network? Iwata goes on to ponder the possibility of additional levels in Mario titles, or even cutting out sequels such as entirely, instead positioning them as add-on content. Even if the game had the sales potential to other new consumers, they rarely actually bought it because the consumers who already had bought it would never talk about it again and the game would be considered an old one. Up until now, once consumers who had bought a game got tired of it, they would never play it and it would never draw public attention again. The solution? Keep things new with extra content to keep people talking.

Many of Nintendo's franchises, such as Mario Kart, have notoriously long sales tails, but Iwata worries that lagging social activity surrounding a game could damage this model. Nintendo president Satoru Iwata has taken aim at this issue in an. The community has already moved on to the next title, nobody wants to talk about it any longer and, while it might still be great fun, you're going to be enjoying it by yourself. Nintendo Wants to Keep Old Titles Fresh with DLC Nintendo Life Add-ons a-go-go by Share: It's a common problem in these days of overly crammed release schedules: wait around for a few weeks and you might find that the game you've just spent your precious pennies on is already considered old hat.

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